About
Design leader with 10+ years of experience in product design, brand, and web operations. Expert in Webflow and Figma with a metrics-first approach to design decisions.
Experience
Head of Design
Dieselmatic Digital Inc.Lead design and product across the company, managing a cross-functional team of 8. Own the marketing website end-to-end and optimize the sales funnel through A/B testing.
Design Manager
Dieselmatic Digital Inc.Led a team of 5 web designers and rebuilt the component library to reduce site launch time by 76%. Managed project operations and led recruitment for design and web roles.
Digital Designer & Webflow Developer
FreelanceDesigned and built conversion-optimized Webflow websites for SaaS, healthcare, and crypto/fintech clients. Collaborated with cross-functional teams on digital marketing campaigns.
Founder
SliceLaunched and scaled a design studio serving web3 and crypto clients, growing annual revenue 200% in the first year. Designed and shipped websites for crypto-native products.
Senior WordPress Developer (Team Lead)
LightspeedLed a cross-functional team of 5 delivering 100+ high-profile WordPress projects. Designed and implemented themes and plugins for 50+ client sites.
Projects
Design studio crafting websites for crypto-native products, from wallets to DeFi protocols and NFT platforms.
coRI Restaurant Website
Full web presence for a family-run Korean restaurant during COVID, in collaboration with illustrator flatboy.draw
